General
Should You Buy Converse Platforms?
From a distance, you might mistake a pair of Converse Run Star Hikes for a pair of Converse Chuck Taylor All-Stars. They have a similar look to the sneakers that helped put Converse on the map.
But as you get closer to a pair of Converse Run Star Hikes, you’ll see that they’re a lot different than regular Converse Chuck Taylor All-Stars. They’re often called Converse Platforms because of the chunky platform style that they embody.
So, should you pick up a pair of these Converse Platform high tops, or should you leave them on store shelves? Well, not everyone is going to be able to pull off these Converse sneakers. But we would say that you shouldn’t write off these platform Converse sneakers without giving them a fair shake.
Here are several things you may come to love about Converse Platforms.
Unique
Over the years, reports have revealed that Converse sells a pair of Chuck Taylor All-Stars about once every 43 seconds. It helps the company sell upwards of 100 million pairs of Chuck Taylors every single year.
Because of this, you aren’t exactly going to stand out in the crowd when you choose to wear Chuck Taylors. You’re likely going to come across at least a few other people who also have Chuck Taylors on.
This won’t be the case when you wear Converse Platforms. Converse Run Star Hikes are still relatively unique within the sneaker world. They’ll make it possible for you to stand out in the crowd when you put them on.
Stylish
Converse Chuck Taylor All-Stars are stylish in their own right. But Converse Platforms take style to the next level in both a literal and figurative sense.
From the second that you put a pair of Converse Run Star Hikes on, you’re automatically going to look and feel like a more stylish person. They’ll give off the appearance that you’re someone who is very fashion-forward and ahead of the curve when it comes to making a strong style statement.
You might even surprise yourself when you slip on a pair of Converse Run Star Hikes and see how much more confident you feel in them. They’re going to give you a confidence boost that you won’t experience with many other sneakers.
Versatile
There aren’t too many sneakers out there that you can dress up and dress down in the blink of an eye. Generally speaking, most sneakers are going to fall squarely into the “dressed down” category unless they’ve been specifically created for more formal situations.
But with Converse Run Star Hikes, you’ll get a versatility that you won’t get with many other sneakers. You can wear them to work one day without having them look out of place at all and then wear them out to a bar the next night while also having them look right at home.
You also won’t have any issues if you simply choose to wear Converse Run Star Hikes out and about while running errands. You’ll be blown away by just how truly versatile they can be.
Comfortable
At first glance, Converse Platforms might not look like they would be all that comfortable. But this couldn’t be further from the truth.
Converse Run Star Hikes have a built-in SmartFOAM sock liner in them that will provide you with plenty of cushioning when you put them on. It’ll make them way more comfortable than you may have imagined they would be when you first laid eyes on them. They’re actually some of the most comfortable Converse sneakers around these days.
Affordable
The Converse Run Star Hikes aren’t the only sneakers that look the way they do. But when you look at the price tags on other sneakers that have chunky platforms like they do, you’re going to experience sticker shocker to some degree.
Many of these other sneakers will set you back hundreds of dollars. This is because they’re often made by high-end fashion companies that want to make as much money as possible while selling them.
You’ll be happy to hear that you will not have to break the bank when you buy Converse Run Star Hike sneakers. There are some Converse Platforms that sell for between $100 and $200. But for the most part, you should be able to get your hands on a pair for well under $100.
Available
Another big issue you’ll face when purchasing pairs of sneakers that look similar to Converse Run Star Hikes is that they’ll often be hard to find. You might have to spend days, weeks, and maybe even months trying to track them down.
But just like Converse Chuck Taylor All-Stars and many of the other sneakers that Converse sells, Converse Run Star Hikes will be readily available. You shouldn’t have any trouble finding whichever pair you like the most.
Whether you’d like to go with a basic pair of all-white Converse Run Star Hikes or a pair featuring crazier colors, you’ll be able to locate them in no time at all. It’s one more reason why you should buy Converse Run Star Hikes.
Pick Up a Pair of Converse Platforms Now
Now that you know what makes Converse Platforms so special, you should pick up a pair and start wearing these sneakers around. It won’t take you too long to realize why Converse Run Star Hikes are such great sneakers.
Before long, you might have several pairs of Converse Platforms in your sneaker collection. You’ll love the way they look and feel, and you’ll also come to appreciate their versatility and, maybe above all else, their comfort.
Read more informative articles about sneakers and fashion by sifting through everything else our blog has to offer.
General
Local SEO Boost: Link Building for Small Businesses
In the ever-evolving landscape of online marketing, small businesses face unique challenges in establishing their digital presence. One powerful strategy that can significantly enhance local search engine optimization (SEO) is link building. Link building for small businesses isn’t just about quantity; it’s about the quality and relevance of the links. In this article, we’ll delve into the importance of link building and explore how it can serve as a catalyst for small businesses aiming to thrive in the competitive online arena.
The Foundation of Local SEO
Local SEO is the cornerstone of any small business’s online strategy. It ensures that businesses appear in local search results when potential customers are seeking products or services in their vicinity. While on-page optimization and local keywords play vital roles, link building emerges as a crucial factor in determining a website’s authority and trustworthiness in the eyes of search engines.
Building Trust Through Quality Links
Search engines view links as a vote of confidence from one website to another. When reputable websites link to your small business site, it signals to search engines that your content is valuable and trustworthy. This, in turn, can positively impact your website’s search engine rankings. However, it’s not just about accumulating links; it’s about obtaining them from authoritative sources relevant to your industry or locality.
Local Link Building Strategies
For small businesses, focusing on local link building is paramount. Start by reaching out to local business directories, chambers of commerce, and community organizations. Acquiring links from these sources not only boosts your website’s local relevance but also establishes your business as an integral part of the community.
Collaborating with local influencers or bloggers is another effective strategy. When these influencers link to your business in their content, it not only drives traffic but also enhances your website’s credibility. Additionally, consider sponsoring local events or charities and ensuring that your sponsorship is acknowledged with a link back to your site.
Link Building Services: A Strategic Investment
Recognizing the importance of link building, many small businesses are turning to professional link building services. These services specialize in acquiring high-quality, relevant links that can significantly impact a website’s SEO performance. One reputable option for such services is link building services. By leveraging the expertise of professionals, small businesses can navigate the intricate world of link building without getting lost in the sea of irrelevant or low-quality links.
The Evolving Landscape of SEO
As search engine algorithms continue to evolve, the significance of link building remains constant. However, it’s essential to adapt to the changing dynamics of SEO. Quality now triumphs over quantity, and relevance is more critical than ever. Small businesses must focus on building a diverse portfolio of links that reflect their industry expertise and local presence.
Conclusion
In the competitive digital realm, small businesses can’t afford to overlook the impact of link building on their local SEO strategy. By establishing a robust network of high-quality, relevant links, businesses can not only enhance their search engine rankings but also build trust with their audience. Whether through local directories, community partnerships, or professional link building services, the key is to approach link building strategically, recognizing it as a valuable investment in the long-term success of your small business.
General
How to Send SMTP Email with Magento
Sending emails through SMTP (Simple Mail Transfer Protocol) in Magento 2 is crucial for ensuring reliable delivery of transactional and promotional emails to your customers. Magento 2, by default, sends emails using the PHP mail function, which may not always provide the highest level of email deliverability. Integrating SMTP into your Magento 2 setup allows you to use an external mail server, significantly improving email reliability and trustworthiness. Here’s how you can configure Magento 2 to send emails using SMTP, leveraging a custom SMTP extension or module for enhanced control and flexibility.
Step 1: Choose an SMTP Extension for Magento 2
To get started, you’ll need to choose a reliable SMTP extension for Magento 2. There are several high-quality SMTP extensions available in the Magento Marketplace. These extensions allow you to easily configure Magento 2 to send emails through virtually any external SMTP server, including popular services like Gmail, Amazon SES, SendGrid, and more.
Step 2: Install the SMTP Extension
Once you’ve selected an SMTP extension, the next step is installation. You can usually install an SMTP extension through Magento 2’s Web Setup Wizard or using the command line interface. Here’s a general outline of how to install it via command line:
- Backup your Magento 2 store before making changes.
- Download the extension package and unzip it into your Magento 2 root directory.
- Run the Magento setup upgrade command to install the extension:
php bin/magento setup:upgrade
- Deploy static content (if necessary) and clear the cache:
php bin/magento setup:static-content:deploy php bin/magento cache:clean
Step 3: Configure the SMTP Extension
After installation, log into your Magento 2 admin panel to configure the SMTP extension. The configuration process may vary slightly depending on the extension you choose, but generally, you will need to:
- Navigate to the extension’s settings page, often located under Stores > Configuration > Advanced > System > SMTP or a similar path.
- Enable the extension and enter the SMTP server details provided by your email service. This includes the SMTP server name, port, authentication method, username, and password.
- Choose the security protocol (SSL/TLS) as required by your SMTP server.
- Set the sender and reply-to email addresses for outgoing emails.
- Some extensions allow you to send a test email to verify the configuration. It’s highly recommended to use this feature to ensure everything is set up correctly.
Step 4: Test Email Functionality
After configuring the SMTP extension, it’s important to test the email functionality thoroughly. Place test orders, reset passwords, and perform other actions that trigger emails to ensure they are being sent and received as expected.
Step 5: Monitor Email Deliverability
Finally, monitor your email deliverability closely after switching to SMTP. Keep an eye on your email server’s logs, Magento’s email logs (if available through your extension), and any bounce messages. Adjust your SMTP settings as needed to ensure optimal deliverability.
Conclusion
Integrating SMTP into Magento 2 can dramatically improve your store’s email reliability and deliverability. By selecting a robust SMTP extension, configuring it with your preferred external SMTP server, and monitoring your email performance, you can ensure your customers consistently receive important communications from your store. This not only enhances the customer experience but also supports your store’s reputation and operational efficiency.
General
How To Transition Your Winter Wardrobe Into Spring
As the snow melts and the days grow longer, the transition from winter to spring wardrobe becomes an annual ritual for fashion-forward individuals, like people who shop at RW&CO. Moving away from heavy layers and dark tones to embrace the lightness and freshness of spring can be a rejuvenating experience. To ensure your closet is ready for the seasonal shift, thoughtful consideration is needed in selecting which items to keep at arm’s reach and which to store away. Below, you’ll find strategic tips and practical advice to transform your winter wardrobe into a springtime fashion statement.
Layering Techniques for Adapting Winter Items for Warmer Weather
Layering remains a staple technique as we oscillate between winter and spring. The key to mastering layering is selecting pieces that can be easily removed as temperatures rise throughout the day. A light cardigan or a denim jacket can be the perfect accompaniment to a spring dress or top.
Think about combining fabrics and textures in unique ways. A chunky knit sweater, for example, can be paired with a flowy floral skirt, striking the right balance between comfort and style. Layering also allows you to introduce vibrant spring patterns into your look gradually.
Reimagining your winter staples can also give them new life. A heavy sweater can be worn over the shoulders with a casual spring dress, combining warmth with a punch of style. Similarly, winter’s long-sleeve tops can be re-purposed underneath sleeveless dresses or vests.
Investing in transitional spring outerwear is a smart move as well. These items not only keep you warm during unpredictable spring weather but also add a layer of sophistication to your ensemble.
The Role of Color and Pattern in Spring Wardrobe Refresh
Spring fashion is synonymous with bright colors and playful patterns. To transition your wardrobe, start incorporating pastels and vibrant tones with accessories like belts and jewelry. Gradually introduce these pops of color to your daily outfits, signaling the seasonal change.
Patterns also play a pivotal role in springtime attire. Floral prints are a perennial favorite, offering a nod to the blossoming flora of the season. Stripes, too, can rejuvenate your look, adding visual interest and pairing well with solid colors.
The color palette of your wardrobe should reflect the lighter, more cheerful mood of spring. Consider swapping out darker hues for shades that mirror the blooming outdoors. A dusty rose blouse or a sky-blue sweater can change the tone of your outfit significantly.
Essential Spring Pieces To Integrate with Your Winter Staples
A few key pieces can serve as the cornerstone of your spring wardrobe. Lightweight blazers and tailored trousers can provide structure and style, while still allowing for layering on chillier days. Integrating these with thicker winter items can create harmonious outfits suited for spring’s unpredictability.
Spring is also the time to embrace lighter, breathable fabrics like cotton and linen. These materials are not only comfortable but also have the added benefit of transitioning well from day to night. Try pairing a light linen shirt with a winter wool skirt for an outfit that deftly bridges the seasonal divide.
Dresses and skirts rise to prominence in spring fashion. Midi and maxi lengths provide the right amount of coverage for early spring while hinting at the warmer days ahead. These can be worn with winter boots at first, transitioning to open-toed footwear as the weather permits.
Overall, transitioning your wardrobe from winter to spring is about blending practicality with a splash of seasonal freshness. By layering wisely, introducing vibrant colors and patterns, and integrating a few essential spring pieces, you can create a wardrobe that’s both stylish and functional.
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